A very brief history.
“Floored with goosebumps. Fantastic work, smart write-ups. Gracie creates a whole-ass mood.”
A very brief history.
Monks (formerly Media.Monks), Uber & Meta Reality Labs / ACD / April 2021 - right now
Bringing virtual worlds to life for Meta’s Reality Labs and delivering results for Uber and Uber Eats.
Meta, Instagram & Facebook / Copywriter / September 2020 - April 2021
Imbuing B2B marketing with heart for Facebook, WhatsApp, and Instagram.
Imperfect Foods / Content Strategist / August 2018 - April 2019
Reducing food waste at every touchpoint across IRL and digital ecosystems.
Freelance Copywriter & World Traveler / May 2017 - ongoing
My very own Eat, Pray, Love meets Man Men era.
SID LEE / Copywriter / May 2015 - April 2017
Leading pitches and creating cultural currency through experiential storytelling.
We Are Social / Senior Account Manager and Creative Strategy / Feb 2014 - May 2015
Reinventing Banana Republic, one post—and Fashion Week activation—at a time.
Neighbor Agency / Senior Account Manager, Social Media / Feb 2012 - Dec 2013
Building online communities for Jamba Juice, Tillamook, and CPK.
High Wide & Handsome / Social Media Specialist / March 2011 - Feb 2012
Social listening, analyzing, and content creation back when Facebook was new.
University of California, Berkeley / History with Honors, many lols, and a few existential crises
Oh, and some of the brands I've worked with:
Meta, Uber, Twitch, Banana Republic, Facebook, Instagram, MetLife, Absolut Vodka, Hyatt Hotels, The North Face, Apple, Jamba Juice, Carol's Daughter, Merrell, Stella Artois, PepsiCo, IZZE, govino, Constellation Wine Brands, Tillamook, Old Navy, California Pizza Kitchen, Burt's Bees